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Consumers are flooded with e-mails and messages on social media with information about the Coronavirus, often packaged as service information with a commercial message. This entails risks, especially at a time when customers can be extra sensitive. Still, as a brand you want to continue communicating and selling. In this special situation, what should you pay attention to?
In the case of an international crisis, such as our current situation, due to the outbreak of the Corona virus gives us a reflex that there is a great need for news and information. Social media is a vital source for many people. Messages are shared, liked and reactions are massive
How can you manage this enormous flow of questions and reactions during a crisis?
In this blog, provided with a handy checklist, we tell you how to manage this enormous flow of questions and reactions